Privacy policy.

The short version.

Mae connects to your Bluesky account to coach your posting. We only read what we need to give you good advice, we never post without your direction, and we don't sell your data or share it beyond what's required to run the service.

Bluesky account access.

When you connect your Bluesky account, Mae uses the AT Protocol's OAuth flow. This means you authenticate directly with Bluesky — Mae never sees your password.

Mae requests the following permissions:

• Read your public posts, likes, reposts, and follower/following counts
• Read your DMs (direct messages) — used to deliver coaching nudges to you
• Send DMs on your behalf — used only to send you coaching messages from Mae

Mae does not post to your timeline, reply to other users, follow or unfollow accounts, or take any public action on Bluesky without your explicit instruction.

What Mae stores.

Mae stores the following to provide its service:

• Your Bluesky handle and DID (the AT Protocol account identifier)
• Your OAuth tokens (encrypted) — to maintain the connection to your account
• A rolling window of your recent post history — used to identify patterns and generate coaching
• Engagement metrics for your posts — likes, reposts, replies, quote counts
• Goals and context you provide — used to personalize coaching
• Your DM settings — which types of nudges you want and how often

How Mae uses your data.

Everything Mae stores is used for one purpose: to give you better coaching. Your post history and engagement data are analyzed to identify what's working, when to post, and where you can improve. This analysis is done using AI (see below). No data is used for advertising, profiling for third parties, or any purpose other than improving your experience.

AI analysis.

Mae uses Anthropic's Claude to generate coaching nudges. To do this, we send Anthropic a summary of your recent post activity, engagement patterns, and the goals you've shared with us. We do not send your full post history, your DMs, or any follower/following data. Anthropic's data use is governed by their privacy policy and API terms.

DM coaching.

Mae delivers coaching by sending you DMs from the @frommae.bsky.social account. These are one-way coaching messages sent to you. Mae does not read DMs between you and other users. We only access the DM thread between you and @frommae.bsky.social.

Account data.

When you create a Mae account, we store your email address and your linked Bluesky handle. We use your email for billing receipts and account-related notices via Stripe. We don't send marketing email. We don't share your email with third parties.

Data retention and deletion.

You can disconnect your Bluesky account or delete your Mae account at any time. When you delete your account, we delete your stored post history, engagement data, goals, and OAuth tokens. Billing records required by law (Stripe) are retained for the legally required period.

Data storage.

All data is stored in Cloudflare's global infrastructure. Mae is built on Cloudflare Workers and D1 (SQLite). Cloudflare distributes data across its edge network — data may be processed or stored in any region where Cloudflare operates.

Third-party services.

Mae uses the following third-party services:

• Bluesky / AT Protocol — the social network Mae coaches you on
• Cloudflare — infrastructure, Workers, and D1 database
• Stripe — payment processing (we never see or store card details)
• Anthropic (Claude) — AI coaching generation; anonymized post activity summaries are sent to generate nudges — no PII or DM content is included

Contact.

Questions about privacy? mae@frommae.com